For advertisers

Local print ads that show you exactly what they bring in.

Your ad goes in a folder that a trusted local business hands to 1,000 of its clients. It carries its own tracking number and QR code, so your dashboard shows every call, missed call and scan.

Lone Star Roofing

Back cover · Frisco Family Pediatrics folder

Example
Calls
38
Answered
33
Missed
5
QR scans
61

Recent calls

  • Today, 9:41 AM(469) 555-0187 · FriscoAnswered · 4m 12s
  • Today, 8:05 AM(972) 555-0133 · PlanoMissed
  • Yesterday, 5:52 PM(214) 555-0164 · AllenAnswered · 2m 40s
Example advertiser dashboard with made-up numbers

Why it works

The ad that stays on the kitchen counter.

Kept, not tossed
Folders hold papers people need: intake forms, listings, closing documents. They stay on the counter for months.
Handed over by someone they trust
Your ad arrives from their doctor, their realtor or their kids' school, not from a mailbox.
No competitors beside you
One business per category in each folder. If you're the dentist, you're the only dentist.
Every call and scan tracked
Your ad carries its own phone number and QR code. Your dashboard shows what it brought in.

Pricing

One price per run. Everything included.

/ Inside top

$250

Per run · 4 per folder · 1,000 folders

Top of the inside panels, above the papers. Seen every time the folder opens.

/ Back cover

$500

Per run · 12 per folder · 1,000 folders

A spot in the grid on the back. Seen on desks, counters and kitchen tables.

/ Pocket

Premium

$750

Per run · 2 per folder · 1,000 folders

The front of an inside pocket. The largest spot in the folder.

Every spot includes free ad design, a dedicated tracking number, a QR code and your results dashboard.

How it works

From spot to phone calls.

  1. 01

    Pick a folder

    Choose a folder from a business your customers already visit.

  2. 02

    Claim your spot

    We hold it for 15 minutes while you check out.

  3. 03

    Approve your ad

    We design it for free. You approve the proof before it prints.

  4. 04

    Watch the calls

    Folders are handed out, and your dashboard shows every call and scan for 90 days.

Get notified

Be first in line for a folder near you.

New folders are opening across Dallas–Fort Worth. Tell us your business and area, and we'll email you when one opens with your category still available.

Already advertising with Roost? Sign in to your dashboard

One email when a folder opens near you. No spam, ever.

Questions

What advertisers ask us.

How many people see my ad?

Each run is 1,000 folders, handed one at a time to the host's clients or patients. Folders get kept and reopened, so your ad is seen again and again.

Can a competitor be in the same folder?

No. Each folder takes one business per category. Once you claim the dentist spot, no other dentist can buy into that folder.

Do I need an ad designed?

No. We design your ad for free from your logo and website. You see a print-accurate proof and approve it, or tell us what to change.

How long is tracking?

90 days from the day the folders are delivered. Calls to your tracking number ring straight through to you, and every call, missed call and scan shows on your dashboard.

Can I renew?

Yes. Before a folder's next run, we send you your results and an easy way to keep your spot.

What does it cost?

Inside top spots are $250, Back cover spots are $500, Pocket spots are $750, per run of 1,000 folders. Design, tracking number, QR code and dashboard are included.

Get started

Only one spot per category.

When a folder opens near you, the first business in each category gets the spot.